Mulberry AW 12: Where The Wild Things Are

(images courtesy of Mulberry.com)
Mulberry's latest Autumn Winter 2012 campaign Where The Wild Things Are is one of their best yet. I was lucky enough to preview this fabulous collection before it arrived in stores and I was immediately caught up in their new detailing. Turtles, tigers, embossed hardware, beading, studs plus new materials and patterns that are exclusive to the Mulberry brand. With the introduction of the Del Ray bag inspired by Lana Del Ray, I think they're really trying to appeal to that younger and fashion forward crowd while still keeping their more classic clientele, a bold move for Mulberry but one that's definitely paid off.

20 comments

  1. where the wild things are was my favorite book as a kid so this editorial is near and dear to me :D

    -Jessica
    http://runninginsideus.blogspot.com/

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    1. That's what's great about it! Too fab x

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  2. I adore this look book. Mulberry and Where the Wild Things are = two of my favourite things!

    Christie x

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  3. Ok so I absolutely love this spread! So floats my fashion boat

    Pixel Hazard | Bright Green Laces |

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    1. haha lovely, that's what a good lookbook should do! x

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  4. I love Mulberry, its quickly becoming my favourite brand!

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  5. I loved that movie, so so sweet. And campaign is really cool.

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    1. Me too, I loved the movie! So cute x

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  6. I have seen those photos before but will gladly look at them more and more because I truly love the idea and those furry dudes :P simply brilliant and a bit mysterious as well :)

    Maiken,
    Maikeni blogi - part of me

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    1. haha the furry dudes are the best! x

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  7. i like that their campaign is so editorial
    happy monday!!
    xo
    MOSAMUSE

    www.MOSAMUSE.com

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  8. Hi sweetie, thanks for your following. But I can't see your "Like" on Facebook.
    Here you have a link:
    http://www.facebook.com/pages/Joannas-Secret/238590149583275

    Kisses:*

    http://joannas-secret.blogspot.com/

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    1. oh no! maybe it was a website glitch? Should be all good now x

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  9. i loved the idea for this campaign, it's very nice and original!

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    1. that's true, it is very original - so Mulberry! x

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